US Brands Specialist
Company: Gordon Food Service
Location: Wyoming
Posted on: January 24, 2023
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Job Description:
Under direction, collaborates with key stakeholders on the
National Category and Regional Merchandising teams, as well as
vendors to execute strategies to achieve sales, margin, and brand
goals. Recommends category management informed by knowledge of
current trends, internal and external category data, and feedback
from engaged relationships with GFS division marketing teams.
Recommends products needed to fulfill brand promises and works with
Category teams and vendors as those products are sourced and
created. Essential Functions:Collaborates with Regional
Merchandising teams to understand divisional product needs.Supports
the planning and development of sales product training, food show
strategy, and other related activities in support of the division
marketing strategy.Develops and monitors product plans with
categories, including recommending, monitoring, and reporting on
effective pricing strategies.Communicates effectively with category
teams on issues pertinent to brand success, including the Division
key performance indicators (KPI) and impact on category management
performance indicators.Builds an effective feedback loop with
Regional Merchandising and division Marketing and Sales teams
related to unique product needs and market differences.Builds and
leverages effective, collaborative, relationships with business
unit specific Regional Marketing teams by communicating regularly
via email and phone, and by conducting quarterly ride-alongs with
front-line sales and marketing employees.Evaluates an end-to-end
Category Management process that transforms internal and external
information and customer insights into a relevant brand product
assortment, net cost, and pricing that increases Net Margin
contribution for assigned categories while ensuring alignment with
brand positioning.Recommends product lifecycle management, from new
product selection and launch, to product discontinuation and
deletion, ensuring optimum brand product assortment focused on
defined customer needs, operational efficiency and financial
goals.Develops product specifications (features and benefits) that
are required to fill specific gaps in brand portfolios.Collaborates
with Category teams as they source the appropriate product
assortment to attain sales and net margin goals.Monitors pricing
strategies for branded products and their pricing compared to
competitive products and makes recommendations on modifications
that will ensure top line sales growth while maintaining
margin.Develops and maintains a high level of brand and product
expertise to be a primary source of knowledge for assigned
categories.Collects, analyzes, summarizes and presents product
sales and financial performance data to create product
recommendations in support of brand positioning, business strategy,
and category initiatives.Responsible for evaluation of sales and
margin objectives and the interaction that competitive pricing has
on both.Assists the Positioning Brand Manager in supporting the
development of brand marketing campaigns.Performs other duties as
assignedIdeal candidate will have:Knowledge of category management
skills including product lifecycle management.Proficient analytical
skills to analyze and interpret data related to industry trends,
pricing, margin performance, customer needs, etc.Ability to inject
creativity, fresh thinking, and new perspectives and to generate
new and imaginative ideas.Abilities to motivating others and
influencing direction without explicit authority.Proficient
communication skills - both written and verbal - to communicate
effectively with a broad-based team including diverse internal
stakeholders and vendors.Positive attitude, problem-solver
mentality willingness to experiment and be creative.Exceptional
organization skills and attention to detail Be part of an amazing
culture where what matters to you, matters to us!Gordon Food
Service values our customers and understands that their success is
largely dependent upon their workforce. To demonstrate our
commitment to our partnership, we will require any candidate who
works for a Gordon Food Service customer to provide a letter of
support from their management if they are selected for the
interview process. Gordon Food Service is an equal opportunity
employer. All qualified applicants and employees will receive
consideration for employment, or in terms or conditions of
employment, without regard to race, color, religion, sex, sexual
orientation, gender identity, national origin, age, status as a
protected veteran, or status as a qualified individual with
disability. The EEO is the Law poster is available here:
http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf If
you require reasonable accommodation for any part of the
application or hiring process due to a disability, please submit
your request to talent gfs.com and use the words "Accommodation
Request" in your subject line. Please keep in mind this method is
reserved for individuals who require accommodation due to a
disability. All Gordon Food Service locations are tobacco-free.
Gordon Food Service is a drug-free workplace and drug tests all
employees.
Keywords: Gordon Food Service, Wyoming , US Brands Specialist, Other , Wyoming, Michigan
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